EICMA 2026 will be the biggest edition ever held at Fiera Milano Rho.

A record-breaking EICMA 2026: 2,120 brands and ten halls for an edition packed with new features

Unveiled in Milan, the event will, for the first time, occupy ten halls, covering a total of over 300,000 square metres, with 754 exhibitors and 2,120 brands from 52 countries. 74 per cent of the brands are from abroad, whilst around 30 per cent of the direct exhibitors are either newcomers or returning participants. Among the main attractions is the debut of ‘Speed Legends’, an exhibition dedicated to the history of MotoGP: in Hall 22, over 30 historic motorbikes and the five star machines of the 2026 season will be on display. The partnership with MotoGP will also feature simulators, interactive content and opportunities to win exclusive experiences at Misano and Mugello. Also in Hall 22, the Dakar returns, showcasing historic and modern motorbikes alongside an official container dedicated to interactive content. In the outdoor area, MotoLive will host off-road races, Freestyle Motocross, Acrobatic Trial, music with Radio Deejay and free test rides. Special guest: Toni Bou. Also on the programme are races featuring twin-cylinder bikes from 20 manufacturers and the Champions Charity Race Legend, featuring Troy Bayliss, Marco Melandri, Stefan Everts and other champions. The races will also be broadcast on Sky. The event will take place from 3 to 8 November, with the first two days reserved for the press and industry professionals. It will be open to the public from 5 to 8 November, from 9.30 am to 6.30 pm. Online tickets start at 20 euros for a full-price ticket and 10 euros for a concessionary ticket, plus booking fees. The afternoon ticket, valid from 1.30 pm, has also been confirmed, starting at 14 euros.